A simple Google Business Profile checklist for local brands

When someone searches for a service near them, your Google Business Profile is often the first thing they see. A few careful minutes can make a big difference.

The essentials

• Choose the right primary category.
• Add your exact business name, address and phone number, and keep them the same everywhere online.
• Set accurate opening hours and update them for holidays.
• Add your website and a short, clear description.
• Add clear photos of your place, team and work.

Keep it alive

• Post updates and offers regularly.
• Reply to every review, good or bad, politely.
• Answer the questions people ask.
• Add new photos every month.

A profile that is updated looks like a business that is open.

Ask for reviews the right way

Ask happy customers directly, share your review link on WhatsApp or at the counter, and never offer payment for reviews. Honest feedback builds more trust than perfect scores.

Need help setting this up? Message us on WhatsApp and we will walk you through it.

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